Our Business

Onset & Rime is an Ontario-based candle business founded by two book-loving sisters in 2020. We find so much joy in designing scents inspired by scenes, characters, places and themes from your favourite books.

A Story of Two Sisters

Once upon a time, in Kitchener, Ontario, a 4-year old named Jackie became a big sister. Jackie and her little sister, Michelle, grew up together as most sisters do—playing, dreaming, and fighting over the bathroom.

One day, Jackie was reading a book, as she frequently did. This particular book had the most lovely descriptions of places and people. And like many book lovers, she couldn’t help but wish she could exist in those places. Smell the smells, really experience the story, you know?

So she started imagining what Green Gables might actually smell like during October and what scents would be floating in the air at a Mad Tea Party. She shared these ideas with Michelle, and the two sisters frequently talked about how cool it would be as a business concept. A new way to enjoy your favourite book.

The idea resurfaced from time to time until, in early 2020, the sisters decided to go for it.

Meet Jackie, Co-Founder

Jackie is a learning addict with two Bachelor of Science degrees and aspirations to go to school forever. She’s an avid reader (her room is basically a library), so books became a natural inspiration for scent ideas.

At Onset & Rime, she's in charge of product development and design. Jackie creates our vibrant labels and imaginative fragrance blends.

Meet Michelle, Co-Founder

Michelle is a marketing professional with a decade of experience in the field. She's a bit of a numbers geek and loves a good spreadsheet. She's also a huge fan of fantasy novels, with a soft spot for independent female characters.

At Onset & Rime, she's in charge of marketing and business operations. Michelle's the one posting on Instagram, updating the website, and managing all the inventory spreadsheets.